Square Acquires Zesty to Expand Caviar’s Corporate Catering Business

Published

April 19, 2018

Author

Block

SAN FRANCISCO, CA – Square, Inc. (NYSE: SQ) announced today that it has acquired certain assets of Zesty, a catering platform that empowers companies to be healthier and more productive. The addition of Zesty will enable Caviar, Square’s food ordering platform, to strengthen and scale its growing corporate ordering business, Caviar for Teams, and serve meals from the best restaurants across the U.S. to companies of all sizes.

With Zesty, Caviar for Teams expands its catering offering with new features tailor-made for large corporate food programs, including:

  • Sophisticated menu-planning tools and algorithms
  • Robust order management
  • White-glove catering logistics
  • Nutrition and allergen customization, including a focus on healthy order options

“Restaurants turn to Caviar to reach more diners and grow their businesses. Expanding our corporate catering product with Zesty enables us to offer our restaurant partners another way to boost sales through higher-margin, large-format catering orders,” said Gokul Rajaram, Caviar Lead at Square. “Caviar is thriving, and we’re excited to supercharge its success with Zesty and double down on an area with great opportunity to drive more growth for our business.”

Caviar continues to grow as a full food-ordering platform, expanding from consumer delivery, to consumer pickup, and now robust catering services. One of the first food delivery platforms to offer a corporate ordering product, Caviar has offered ordering functionality for groups since 2014. Caviar for Teams, launched in 2016, has since added a sophisticated group ordering portal that offers large teams ordering options from multiple restaurants, detailed invoicing, and more. With Zesty, Caviar’s offerings now include full-fledged, white-glove corporate catering, allowing it to serve companies of all sizes.

“We’re thrilled to join Square and Caviar and continue helping companies feed their employees healthy, high-quality food,” said Chris Hollindale, founder and CEO of Zesty. “We share the same philosophy of offering only the best food from top-quality restaurants, and we are excited by Square’s passion for building smart tools to help restaurants grow.”

Caviar’s deep relationships with restaurants, integration with Square, and focus on using technology to improve operations help restaurants of all sizes grow their sales and expand their reach. Expanding corporate catering through Zesty means Caviar now offers restaurants even more ways to boost sales through a single platform. More information about Caviar’s corporate ordering offerings can be found at trycaviar.com/teams.

About Caviar

Caviar is an easy way to order meals from the best local restaurants across the U.S. Customers can order on the web, or from Caviar’s free mobile app for iOS and Android. Caviar provides customers with quick, reliable delivery and pickup service. A part of Square’s suite of services for businesses, Caviar enables restaurants across the country to reach more customers, grow their sales, and expand their reach.

Square, Inc. changed its name to Block, Inc. on December 1, 2021.

About Block, Inc.

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.

Published

April 19, 2018

Author

Block

SAN FRANCISCO, CA – Square, Inc. (NYSE: SQ) announced today that it has acquired certain assets of Zesty, a catering platform that empowers companies to be healthier and more productive. The addition of Zesty will enable Caviar, Square’s food ordering platform, to strengthen and scale its growing corporate ordering business, Caviar for Teams, and serve meals from the best restaurants across the U.S. to companies of all sizes.

With Zesty, Caviar for Teams expands its catering offering with new features tailor-made for large corporate food programs, including:

  • Sophisticated menu-planning tools and algorithms
  • Robust order management
  • White-glove catering logistics
  • Nutrition and allergen customization, including a focus on healthy order options

“Restaurants turn to Caviar to reach more diners and grow their businesses. Expanding our corporate catering product with Zesty enables us to offer our restaurant partners another way to boost sales through higher-margin, large-format catering orders,” said Gokul Rajaram, Caviar Lead at Square. “Caviar is thriving, and we’re excited to supercharge its success with Zesty and double down on an area with great opportunity to drive more growth for our business.”

Caviar continues to grow as a full food-ordering platform, expanding from consumer delivery, to consumer pickup, and now robust catering services. One of the first food delivery platforms to offer a corporate ordering product, Caviar has offered ordering functionality for groups since 2014. Caviar for Teams, launched in 2016, has since added a sophisticated group ordering portal that offers large teams ordering options from multiple restaurants, detailed invoicing, and more. With Zesty, Caviar’s offerings now include full-fledged, white-glove corporate catering, allowing it to serve companies of all sizes.

“We’re thrilled to join Square and Caviar and continue helping companies feed their employees healthy, high-quality food,” said Chris Hollindale, founder and CEO of Zesty. “We share the same philosophy of offering only the best food from top-quality restaurants, and we are excited by Square’s passion for building smart tools to help restaurants grow.”

Caviar’s deep relationships with restaurants, integration with Square, and focus on using technology to improve operations help restaurants of all sizes grow their sales and expand their reach. Expanding corporate catering through Zesty means Caviar now offers restaurants even more ways to boost sales through a single platform. More information about Caviar’s corporate ordering offerings can be found at trycaviar.com/teams.

About Caviar

Caviar is an easy way to order meals from the best local restaurants across the U.S. Customers can order on the web, or from Caviar’s free mobile app for iOS and Android. Caviar provides customers with quick, reliable delivery and pickup service. A part of Square’s suite of services for businesses, Caviar enables restaurants across the country to reach more customers, grow their sales, and expand their reach.

Square, Inc. changed its name to Block, Inc. on December 1, 2021.

About Block, Inc.

Block, Inc. (NYSE: SQ) is a global technology company with a focus on financial services. Made up of Square, Cash App, Spiral, TIDAL, and TBD, we build tools to help more people access the economy. Square helps sellers run and grow their businesses with its integrated ecosystem of commerce solutions, business software, and banking services. With Cash App, anyone can easily send, spend, or invest their money in stocks or Bitcoin. Spiral builds and funds free, open-source Bitcoin projects. Artists use TIDAL to help them succeed as entrepreneurs and connect more deeply with fans. TBD is building an open developer platform to make it easier to access Bitcoin and other blockchain technologies without having to go through an institution.